
Tarfah Alrayes
A Senior UX Writer who creates clear user-focused content that enhances digital experiences. I collaborate with cross-functional teams to craft microcopy, content flows, and messaging that guide users with ease. I care about the details, user needs, and leverage AI to enhance content quality and optimize the writing process.
Projects
I revamped content for key user flows like Help and Support, Dashboard, Home page, and Alrajhi Mokafaa points integration. I also wrote UX copy for digital vouchers, error messages, SMS, and emails, and created engaging App Store screenshots with clear value-driven messaging.
I wrote onboarding content to help users have a smooth and intuitive first-time experience. I also crafted microcopy for SMS, emails, and error messages, and developed App Store screenshot content to showcase key business features
I provided UX writing and copywriting support across various user journeys, with a focus on crafting clear and consistent error messages, SMS, and email communications.
I delivered UX and marketing copy for digital storefronts and contributed to Apple campaign content in collaboration with product owners and marketing teams. I made sure all messaging aligned with both UX goals and promotional strategies.